What Is AskQ?

AskQ is an AI-powered analytics solution that allows users to get answers from their business data simply by asking questions in natural language. Instead of navigating dashboards, creating reports, or writing queries, AskQ interprets your question, retrieves the required data, and returns clear, structured insights.

AskQ connects to your organization’s data sources, generates a standardized data models and returns the data you need, when you need it.

How AskQ Works

1. Ask a question
   Users type a plain-English question, such as “What were sales last quarter by region?”

2. AskQ interprets the request
   The system analyses the question and determines what metrics, filters, and datasets are needed.

3. Data retrieval
   AskQ securely queries connected systems using the organization’s data model and logic.

4. Insight generation
   It calculates the relevant metrics and returns a response, typically including:

   • A written explanation

   • Key KPIs

   • Analytical charts (bar, line, etc.)

5. Follow-up questions
   Users can ask follow-up or drill-down questions to explore results in more detail.

What AskQ Can Answer

AskQ supports a wide range of analytical questions across business functions, including:

• Sales and customer activity

• Trend analysis (e.g., YoY, MoM)

• Comparative and diagnostic questions

• Data quality and data-health checks

• Financial performance (Coming soon)

• Inventory, production and supply-chain metrics (Coming soon)

• Operational KPIs and service performance (Coming soon)

AskQ can combine data across domains to provide a unified view of performance, answer highly complex questions and provide the results you need.

Who Uses AskQ

AskQ is suitable for any user who needs fast, reliable access to business information:

• Executives and leadership teams

• Operational managers

• Finance and commercial teams

• Analysts and data professionals

• Customer-facing or field teams needing rapid answers

Benefits

• Instant answers: No searching through multiple reports or dashboards.

• Consistent definitions: Metrics are based on centralized logic and business rules.

• Accessible to everyone: No SQL, report building, or BI expertise required.

• Flexible: AskQ can supplement or evolve beyond existing BI approaches depending on your organisation’s needs.

What AskQ Does Not Do

• AskQ does not modify or write back to operational systems.

• It does not perform transactional updates.

Getting Started

To begin using AskQ:

1. Connect your organization’s data sources.

2. Invite users to the AskQ interface.

3. Start asking questions and exploring insights.

For installation and configuration details, refer to the AskQ Setup Guide.